According to the Reserve Bank of India's Annual Report 2025-26, 74% of all reported fraud cases are now linked to cards and Internet-related activities. As consumers increasingly use cards and online payment platforms for shopping, travel bookings, bill payments and everyday expenses, fraudsters are finding newer ways to target users through phishing links, fake calls, malicious applications and social engineering techniques. According to reports from Business Standard, while financial institutions continue to strengthen security systems, experts emphasize that consumer awareness remains one of the most important safeguards in preventing fraud. Customer centric financial organisations like SBI Card continue to invest in advanced technology, enhanced security capabilities, 24*7 Live Chat support, and customer awareness across the ecosystem to enhance customer protection and experience.
Fraudsters often impersonate as bank officials, credit card representatives, customer care executives or financial advisors to convince users to share confidential information. As reported by SBI Card, common fraud attempts include fake calls offering card upgrades, higher credit limits, reward point redemption, settlement offers or account reactivation. These calls often create urgency or fear to push customers into making quick decisions. Phishing emails, fake delivery updates, fraudulent e-challans, fake tax notices and messages claiming account suspension are also commonly used to steal personal and financial details. Customers should remember that genuine financial institutions never ask for sensitive information such as card PIN, OTP, CVV, passwords or confidential account details. According to SBI Card, verify calls claiming to represent financial institutions by disconnecting and contacting the organisation directly through official customer service channels.
According to SBI Card, consumers should use only trusted platforms for payments through official brand websites or reliable marketplaces. Mobile applications should be installed only through official app stores and avoid downloading APK files or applications shared through unknown links. Users should never share card numbers, PINs, CVV, OTPs or passwords to anyone and avoid screen-sharing requests. The company advises verifying before acting on calls and offers by independently contacting organisations through official customer care channels. Be vigilant of payment fraud and report suspicious activity immediately if you receive unverified payments or refunds in your account. Customers should also activate transaction alerts through SMS, email or mobile applications and regularly review account activity.
In case of any unauthorised transaction, suspicious activity or accidental sharing of sensitive information, customers should immediately contact their bank or card issuer, block affected cards or accounts, and report the incident to cybercrime authorities. As reported by SBI Card, strong passwords remain an important defence with customers advised to use strong and unique passwords and avoid using the same password across email, social media and financial accounts. The company emphasizes that preventing digital fraud requires a combination of technology, awareness and responsible financial behaviour. According to SBI Card, the most effective defence against digital fraud is not a single tool or technology, but a combination of awareness, caution, and responsible financial behaviour.
