According to latest reports, Uniswap Labs opened its memecoin launchpad Pools.trade on Robinhood Chain shortly after 5 p.m. ET Wednesday, four hours and 39 minutes after its own public countdown expired. The platform's FRONG token emerged as the highest-valued asset, trading at $0.0121, up 31.9% on the day, with a $12.1 million fully diluted valuation and $20.6 million of 24-hour volume across 12,141 holders. As reported by AMBCrypto, in just two days, Uniswap's Pools Trade has become the leading token launchpad on the L2, with Trade Pools described as a strategic bet by the DEX to drive usage of Uniswap v4. The launchpad's mystery rollout created additional hype, with traders pointing to hidden pages, teaser files, frog imagery, and last-minute changes, though some viewed this as brilliant viral marketing while others saw it as messy and needlessly opaque.
As reported by AMBCrypto, Uniswap CEO Hayden Adams has defended the platform's fee structure, stating "This mindset assumes people want to use highly extractive, shady platforms. We're making the opposite bet – that users will prefer quality tech + a level playing field." The launchpad charges a 0.25% trading fee compared to 1% charged by some players, with Adams adding that "0.25% fee tier pools will work well even as they grow – and extract far less from the traders using the platform." Uniswap charges no separate launchpad fee, with each pool using a standard 0.25% liquidity provider fee that autocompounds into a protocol-held position the creator cannot withdraw. Creators may activate a fee paying them 0.05% from each trade, giving them direct financial interest in continued activity around their token. The launchpad's mystery rollout created additional hype, with traders pointing to hidden pages, teaser files, frog imagery, and last-minute changes, though some viewed this as brilliant viral marketing while others saw it as messy and needlessly opaque.
According to AMBCrypto, on-chain data showed that the new L2 had nearly $600M in launchpad volume last week, surpassing BNB Chain's $400M. The network launched publicly in July with Uniswap serving as its primary public liquidity protocol. Robinhood Chain has demonstrated strong growth in memecoin trading activity, overtaking Base on daily active users three weeks after launch and Flap passing Pump.fun on daily revenue this week. Uniswap V4 trading volumes have surged 2.4x from $100M before Trade Pools to over $237M after the launchpad debut. The strong start for Pools.trade could attract more projects seeking to launch tokens on Robinhood Chain, potentially leading to intensified competition among launchpads and encouraging further development of DeFi infrastructure on the network. The launchpad's mystery rollout created additional hype, with traders pointing to hidden pages, teaser files, frog imagery, and last-minute changes, though some viewed this as brilliant viral marketing while others saw it as messy and needlessly opaque.
According to latest data, FRONG emerged as the standout performer, but other tokens launched on the same day showed significant gains. Pools.trade token surged 2,468.3%, while Unicorn Pegasus jumped 3,781.5% on the day of launch. The strong performance across multiple tokens indicates robust market interest in the launchpad's debut. Uniswap has clarified that the platform is "intended for memecoins: speculative, highly volatile assets that can go to zero," positioning it specifically for the high-risk, high-reward memecoin market segment. The announcement states that Pools "is built by Uniswap Labs" and that the firm "has not independently reviewed or verified any token or project displayed," maintaining transparency about its role in token vetting while allowing the market to determine project quality. A separate FRONG contract paired on Uniswap v2 at 0x99C9...01d0 holds $0.37 in liquidity and has recorded no trades in 24 hours, with its contract being unverified and counting 796 holders according to GeckoTerminal.
As reported by Santiment Intelligence cited by crypto.news, UNI exchange supply fell 15.7% while prices rose about 47% since July began. A separate CoinGecko snapshot placed UNI near $4.03, up 3.8% over 24 hours in a $3.83 to $4.19 range, with a market capitalization near $2.52 billion and $249 million in 24-hour volume. Santiment noted that the combination of rising prices and falling exchange balances suggested the rally "may not be over." The Trade Pools debut saw the UNI price pump by 5% to $4.19, though the token was still cooling off from July's recovery, partly driven by Robinhood traction and fee switch activations. The official Pools.trade announcement did not identify FRONG or POOLS as endorsed tokens, with Uniswap stating it had not independently reviewed or verified any token displayed on the platform. For cryptocurrency enthusiasts and DeFi participants, the entry of a Uniswap-backed launchpad into Robinhood Chain represents more options for early access to new tokens and highlights the ongoing convergence of traditional trading platforms with decentralized finance.
