
Insecticides (India) Ltd (IIL), a crop protection and nutrition company, conducted a pan-India Product Stewardship Day featuring more than 26,000 farmers and over 425 meetings across different geographies. According to reports from The Hindu BusinessLine, the initiative aimed to reinforce responsible farming practices and support sustainable agricultural growth through comprehensive training on safe and responsible use of crop protection chemicals. The sessions focused on reinforcing safety precautions, correct application practices, and responsible handling of crop protection products to minimise risks to users, consumers, and the environment.
The programme included meetings organised in association with KVKs (Krishi Vigyan Kendras) at their respective centres, as reported by The Hindu BusinessLine. The initiative focused on training farmers and channel partners about key precautions to be followed in the safe and responsible use of crop protection chemicals. This collaborative approach ensured comprehensive coverage across various agricultural regions and farming communities, with the programme complementing IIL's ongoing safety and awareness efforts within the agricultural sector.
Rajesh Aggarwal, Managing Director of IIL, emphasized that agriculture is the backbone of the nation and empowering farmers with right knowledge is essential for sustainable growth, as reported by The Hindu BusinessLine. "Responsible use of crop protection solutions ensures not only higher yields but also safer food production and environmental balance," Aggarwal stated. "With this initiative, we aim to reach thousands of farmers, educating them on best practices in a day in addition to our regular safety programs just to highlight its importance. At IIL, we believe stewardship is a shared responsibility," he added. Dushyant Sood, Chief Marketing Officer of IIL, stated that the company believes stewardship is a shared responsibility and aims to reach thousands of farmers in a single day through practical training with safety kits to enable informed choices that benefit crops, soil health, and overall well-being from grower to consumer.
According to the company statement reported by The Hindu BusinessLine, crop protection solutions play a crucial role in enhancing productivity by safeguarding crops from different weeds, insects and diseases. However, their application requires adherence to safety measures to prevent environmental safety and ensure users and public well-being. Through this unique pan-India initiative, IIL seeks to empower farmers with practical knowledge, promoting efficiency while minimizing hazards. The programme aimed to enhance awareness around safe usage practices and sustainable farming methods, with IIL continuing to support responsible crop protection practices across India's agricultural sector.