
Simca Advertising is currently trading at ₹163.80 as of May 15, 2026, representing a 10.49% decline from its previous closing price of ₹183.00. The stock has been trading in the range of ₹163.80 to ₹148.20 since its market debut. According to latest market data, the company's market capitalization stands at ₹ Cr as of the current trading session. The stock demonstrated remarkable resilience after a challenging market debut, hitting the 5% upper circuit at ₹163.40 after initially opening at ₹156, representing a 14.75% discount to its issue price of ₹183.
The IPO demonstrated strong investor interest with 69.09 times subscription on the third bidding day, as reported by Live Mint. The issue opened for bidding on 08 May 2026 and closed on 12 May 2026 with a price band fixed between ₹174 to ₹183 per share. The IPO comprised a fresh issue of 31,71,600 equity shares, with the company raising ₹58.04 crore from anchor investors on 07 May 2026. The board allotted 4,39,200 lakh shares at ₹183 per share to 4 anchor investors, with the minimum application size set at 600 shares per lot for retail investors.
According to Live Mint, Simca Advertising operates in the out-of-home (OOH) advertising segment, managing over 100 OOH media assets across key arterial roads, commercial hubs, major junctions, and market areas in Mumbai. The company offers comprehensive outdoor advertising solutions including hoardings, gantries, bus panels, bus shelters, kiosks, utility displays, and vinyl signage, serving clients across advertising agencies, entertainment, real estate, fashion and lifestyle, insurance, and government organisations. The company is ISO 9001:2015 certified and focuses on designing customised advertising campaigns based on audience behaviour, location analytics, and brand objectives to maximise reach and visibility.
As reported by Live Mint, Simca Advertising recorded revenue from operations of ₹77.78 crore and net profit of ₹10.68 crore for the period ended 31 December 2025. The company employs 31 people and operates across various public spaces for brand visibility. The IPO proceeds will be utilized for purchase and installation of LED screens to strengthen the digital out-of-home advertising network, funding a strategic collaboration with Capital World Media Services Private for monetization of 20 LED digital advertising screens, meeting incremental working capital requirements, and general corporate purposes to support expansion in the digital advertising segment.