
H.R. Hygiene Products made its strong market debut today on the BSE SME platform, with the stock opening at ₹90 per share, representing a 2.27% premium to the IPO price of ₹88. The scrip demonstrated robust investor interest, trading in a range of ₹85.50 to ₹91 during the session, with approximately 32.02 lakh shares changing hands. According to Business Standard, the company's shares are currently trading near their listing price, indicating positive market reception for the hygiene products manufacturer's public offering.
The IPO demonstrated strong investor interest with an overall subscription of 6.26 times, indicating robust demand for the company's shares in the SME segment. As reported by The Economic Times, the retail investor portion was subscribed 6.74 times, while the Non-Institutional Investors (NIIs) category witnessed the highest demand at 8.99 times subscription. The basis of allotment is August 3, 2026, with the IPO listing scheduled for today. The board allotted 16.86 lakh shares at ₹88 per share to 7 anchor investors, raising ₹14.84 crore through the anchor book that opened on July 28, 2026.
According to Business Standard, H.R. Hygiene Products shares are set to list today on the BSE SME platform after the strong subscription performance. The grey market premium (GMP) currently stands at ₹1 per share, translating into a premium of nearly 1% over the upper price band of ₹88. Based on the current GMP, the estimated listing price was around ₹89 per share, suggesting modest listing gains for investors if broader market sentiment remained supportive. The issue was priced in the ₹83-₹88 per share band and comprised a fresh issue of 49 lakh equity shares worth ₹43.17 crore and an Offer for Sale (OFS) of 12 lakh shares aggregating ₹10.79 crore.
H.R. Hygiene Products reported strong financial performance for the period ended March 31, 2026, with revenue from operations of ₹130.72 crore and net profit of ₹11.40 crore. As per Business Standard, the company operates through a comprehensive distribution network including 25 consignment sale agents, 202 distributors, and leading e-commerce platforms across India. The company serves over 227 customers across 28 states and 8 Union Territories through its manufacturing facility in Rajkot, Gujarat, and maintains a workforce of 144 employees as of May 31, 2026.
According to Business Standard, the company plans to utilize the net proceeds primarily to expand its manufacturing capabilities and strengthen its balance sheet. A significant portion of ₹31.36 crore has been earmarked for setting up a new manufacturing facility (Proposed Unit 2) in Rajkot, Gujarat. Another ₹3.57 crore will be used towards repayment or prepayment of existing borrowings, while the remaining funds will be deployed for general corporate purposes. The company manufactures and markets hygiene and personal care products, primarily sanitary napkins under in-house brands Femiss, Womanica, ElderFit and Bloom Baby, while also undertaking white-label manufacturing for women, babies and the elderly across B2B and B2C channels.