Century Business Media made its market debut on the BSE SME platform on September 21, 2026, trading at ₹76.60, representing a 3.51% premium to its issue price of ₹74. The scrip was listed at the issue price of ₹74, with the counter hitting a high of ₹77 and a low of ₹74. According to Business Standard, approximately 9.84 lakh shares changed hands during the debut trading session. The IPO had opened for bidding on September 11, 2026 and closed on September 16, 2026.
The IPO was subscribed 53.92 times overall, with the issue comprising a fresh issue of 16.57 lakh equity shares. As reported by Business Standard, the promoter shareholding diluted to 69.88% post-issue from 94.93% pre-issue. The issue was subscribed 28.66 times from individual investors, 70.51 times from QIBs excluding the anchor portion, and 60.46 times from non-institutional investors (NIIs). Prior to the public issue, the company had raised ₹4.84 crore from anchor investors on September 10, 2026, with the board allotting 6.54 lakh shares at ₹74 each to 4 anchor investors.
According to Business Standard, Century Business Media recorded revenue from operations of ₹46.43 crore and net profit of ₹5.55 crore for the financial year ended March 31, 2026. The company operates across Bihar, Jharkhand, West Bengal, and North Eastern states including Tripura, Arunachal Pradesh, Assam, and Nagaland, managing outdoor media assets and executing advertising campaigns. Beyond these regions, it provides OOH advertising services across India through a mix of exclusive and non-exclusive media rights, catering to a client base in multiple states and industry sectors.
As reported by Business Standard, the company plans to utilize proceeds of approximately ₹12.68 crore for expanding media and advertising assets, including ₹4.21 crore for acquiring media assets and ₹3.77 crore as security deposit for advertising rights at Patna Airport. The remaining funds will be used for repayment of certain borrowings, meeting working capital requirements, and general corporate purposes. The issue was managed by Hem Securities Ltd. as the book-running lead manager and KFin Technologies Ltd. as the registrar.
