Salesforce announced its collaboration with diversified Indian NBFC Hero FinCorp on Monday to accelerate loan processing through the deployment of Agentforce platform. According to the announcement, Hero FinCorp has streamlined key stages of the lending process, enabling faster credit access for first-time buyers, strengthening dealer relationships, and delivering measurable improvements in customer satisfaction and team productivity. Mr. Abhimanyu Munjal, Managing Director & CEO of Hero FinCorp, shared that the company is leveraging AI, data and digital innovation to transform customer credit access. "As we continue to scale our business and expand financial inclusion across India, enhancing speed, efficiency and customer experience through technology remains a strategic priority," Munjal stated, emphasizing that the Salesforce collaboration supports their vision of building a more agile, data-driven and customer-centric lending platform.
Hero FinCorp has deployed Agentforce, Data 360, MuleSoft, Agentforce Sales, and Agentforce Service to build a connected foundation for intelligent loan processing. The company has achieved 72 percent loan turnaround time improvement for two-wheeler loan processing with Agentforce, with 92% of applications now going through Agentforce-enabled workflows. As reported by The Economic Times, the technology automates many steps from document checks to disbursal, leading to faster lending and better experiences for customers and employees. The company has also avoided 77% of Not In Good Order (NIGO) cases at the sales stage itself, helping reduce rework, minimize delays, and create a faster, smoother loan experience for customers and dealers.
With Agentforce, Hero FinCorp automates key steps across pre-sanctioning and post-sanctioning including document extraction, application validation, PAN and Aadhaar verification, credit and bank checks, e-signature initiation, document processing, and loan disbursal. According to the release, Data 360 unifies Salesforce and external data sources to create a trusted foundation for automation, while MuleSoft connects government verification systems, financial institutions, and document repositories through API-led integrations. Agentforce Sales and Agentforce Service power the customer and operational workflows underpinning the lending journey, with the company building and launching its first agent in just three weeks using Agentforce Builder, now exploring loan-processing agents for business loans, loan against property and car loan teams, as well as a sales assistant agent to automate repetitive tasks for sales representatives.
Hero FinCorp operates an extensive national presence covering 18,600+ of India's PIN codes, supported by a network of 4,200+ touchpoints across 2,000+ cities, towns, and villages. The company has served over 13 million customers and operates on an AI-led architecture that integrates underwriting, analytics, and marketing capabilities across the credit lifecycle. Today, the solution supports 6,461 dealers across India, helping Hero FinCorp meet growing demand with greater agility, serve more customers, strengthen dealer relationships, and expand access to credit across India. As part of the Hero Group, Hero FinCorp draws on a legacy of trust, integrity, and long-term institution-building while advancing responsible lending and building a future-ready financial services platform.
