
Strategy CEO Phong Le has confirmed the company plans to resume Bitcoin accumulation before the end of 2026, marking a significant shift after recent sales reduced reserves to 840,447 BTC. As reported by Fox Business, Le expects Strategy to return to Bitcoin buying as the company builds its US dollar reserve and supports its preferred stock products. Strategy sold 3,328 BTC for $213.3 million across the past two reporting periods, with the latest transaction involving 1,690 BTC sold between Aug. 3-9 for $108.6 million at an average price of $64,262. The company used these proceeds to repurchase 1,152,020 STRC shares at an average of $94.29 per share, leaving approximately $785.2 million available under its STRC repurchase authorization. Strategy's Bitcoin reserve has declined from 847,363 BTC on June 22 to 840,447 BTC following several sales, with the company reporting an aggregate purchase cost of $63.36 billion at an average acquisition price of $75,385 per Bitcoin.
Strategy is now holding $4.65 billion in cash after learning that traditional investors don't necessarily view its massive bitcoin reserves as a substitute for dollars. CEO Phong Le revealed this strategic pivot in an interview on CoinDesk's Public Keys with Jennifer Sanasie, stating that the cash cushion provides about 2.7 years of dividend coverage. Le explained that he initially assumed investors would value bitcoin highly because it is liquid and has appreciated significantly over time, but institutions and investors putting shorter-term money into Strategy's products "value cash more". This represents a significant departure from the company's previous approach, as Strategy had become one of the world's largest issuers of convertible bonds to finance additional bitcoin purchases before reaching market limits. Strategy's US dollar reserve has increased from $4 billion to $4.65 billion as of August 9, with management placing $650 million into the designated US dollar reserve and adding the remaining $3.1 million to unrestricted cash from recent MSTR common stock sales.
Strategy's latest financing innovation, STRK, represents a significant departure from traditional financial instruments. As reported by multiple sources, STRK is a preferred stock designed to sit between debt and equity, creating another channel for investor capital beyond the company's established convertible bond program. The company had become one of the world's largest issuers of convertible bonds to finance additional bitcoin purchases, but Saylor said that route eventually reached a ceiling. That process reportedly contributed to STRK, with lawyers and investment bankers initially resisting because they had not encountered anything comparable. The AI kept generating alternatives until a workable structure began to emerge for further bitcoin acquisition activity, demonstrating how artificial intelligence can expand beyond existing financial templates. STRK includes a variable dividend rate structure that Saylor claims is unprecedented in financial history, with the company raising $10.5 billion from one instrument, plus roughly $4 billion more, totaling the $15 billion Saylor credits to AI. STRC traded near $87 at the time after falling below $75 in late June, with Le stating the company wants STRC to trade between $99 and $100.
Strategy is positioning itself as a comprehensive digital finance platform rather than merely a leveraged bitcoin proxy. Le described a spectrum ranging from investors seeking amplified bitcoin returns to those looking for lower-volatility yields closer to traditional credit or money-market products. He stated that "Would I rather hold Bitcoin? Perhaps," but making Strategy's preferred products work ultimately supports MSTR and its bitcoin strategy. "We wanna be the JP Morgan of digital finance," Le declared, comparing Strategy's ambitions to Apple's iPhone ecosystem where other companies develop financial products on top of Strategy's offerings. DeFi could expand that ecosystem by creating additional risk and return profiles from Strategy's products, ultimately channeling more capital into bitcoin. The company's roughly 1,500 employees provide access to experienced lawyers, finance professionals, AI engineers, developers and marketers, supporting this ambitious platform vision.
Despite bitcoin accounting for the overwhelming majority of Strategy's market value, the company's legacy software operation remains part of its strategic plan. Software revenue grew 7% year over year, while cloud subscriptions increased 54%, demonstrating continued operational diversification. This diversification supports the company's broader digital finance ambitions, as Strategy's roughly 1,500 employees provide access to experienced professionals across multiple disciplines. The company's software expertise, combined with its massive bitcoin position, positions it as a unique player in the digital asset ecosystem, with Le embracing the company's role as a "central bank of Bitcoin" rather than trying to distance itself from the volatility and scrutiny that come with such a significant market position.