
Rakuten Wallet has launched its 'Photo Contest 2026' campaign, asking users to post dog photos using the '#RWフォトコンテスト2026' hashtag. According to reports from crypto.news, the campaign will select 11 winners to receive Shiba Inu (SHIB) tokens, while one grand prize winner will receive Dogecoin (DOGE) tokens. The exchange has not framed the campaign as trading advice, presenting it as a simple photo contest built around pet owners, social sharing and small crypto rewards.
Shiba Inu (SHIB) is currently exhibiting a Sell technical sentiment according to latest market analysis. As reported by technical sentiment analysis, 1 indicators are flashing buy while 4 are indicating sell, with the Relative Strength Index (RSI) at - suggesting a Neutral condition. The MACD (12, 26) indicator stands at -, providing a Neutral signal for short-term momentum. Key price levels show SHIB trading below its 60-day moving average of $-$ and below its 200-day long-term moving average of $-$. Support and resistance levels include immediate resistance at $- and strong support at $-$. A break above **$- could signal a bull continuation, while falling below $- may test the next Fibonacci floor at $-$.
The contest demonstrates how SHIB and DOGE are being used outside normal trading environments, focusing on social engagement rather than price action. As reported by crypto.news, Rakuten Wallet is linking these tokens to social posts, pet photos and user participation, making them work more like small digital rewards. This approach fits the identity of both SHIB and DOGE, which have strong connections to dog-themed internet culture, while avoiding promises of investment returns and presenting the tokens as consumer-facing prizes.
Rakuten Wallet added SHIB and DOGE to its supported assets earlier this year, leveraging its position as part of Rakuten Group, one of Japan's best-known consumer internet and payments companies. According to earlier crypto.news reports, Rakuten's XRP payment system allows users to convert loyalty points into XRP and use the asset across more than 5 million merchant locations in Japan. The platform also reportedly has about 44 million active users, providing significant retail access for listed tokens.